Brand Marketing Professional
We are looking for a Brand Marketing Professional who will be responsible for shaping and maintaining the company’s brand identity, ensuring consistency across all marketing and communication channels, while building on our brand’s growth. Their role blends strategic marketing, customer insights, and business growth initiatives to enhance brand awareness, trust, and customer loyalty.
Main Responsibilities
Determines and safeguards the brand identity and ensures consistency in the brand’s tone, visuals, and values across all platforms.
Identifies opportunities for brand growth and differentiation.
Handles the execution of brand events and the communication plan regarding the relevant sponsorship plans.
Leads the deployment plan of new brand identity across all touchpoints.
Collaborates with management on brand affiliations and synergies.
Works closely with communications and digital marketing teams to align communication strategies, targets, and deliverables.
Is an active contributor to key brand communication initiatives.
Aligns and cooperates with the HR team for the deployment of the Employer branding strategy.
Candidate Job Profile
Minimum 4 years of experience in a similar role.
Experience in brand strategy and brand identity building (experience in rebranding projects would be considered an asset).
Strong presentation and storytelling skills to effectively convey brand messages.
Knowledge of the insurance industry, products, and regulatory requirements is a plus.
Excellent communication and leadership abilities.
Strong adaptability with ability to quickly adjust to changes and find solutions.
Ability to manage multiple projects and initiatives simultaneously.
Positive attitude.
Proven ability to collaborate cross-functionally with various teams.
Benefits
The company invests in long-term cooperation and provides a modern and stable work environment. We offer a competitive remuneration package and excellent career prospects, coupled with continuous training and development.
Applications
All applications will be treated with strict confidentiality and successful candidates will be contacted.
At Ethniki Asfalistiki, we believe in creating an inclusive workplace that values diversity and celebrates the unique contributions of each individual.
We are an equal opportunity employer, and we recognize that a diverse workforce is essential for our success. By bringing together people from different backgrounds and experiences, we can promote a more innovative, creative, and productive work environment.
We are committed to fostering a culture of belonging where everyone feels respected, valued, and empowered to contribute their best.